Exclusive merchandise collection, designed for DragCon - London 2024, for La Diamond, the iconic drag queen winner of Drag Race Italia - Season II. Our approach focused on designing a visual identity that conveys La Diamond's unmistakable mix of glamour, regal, and bold. T-shirts, hoodies, holographic stickers with custom illustrations to immortalize her iconic status.
Project
Merchandising
Role
Illustrator & Graphic Designer
Date
2024
Project Manager
Edoardo Ralph
